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News and information involving credit union marketing executives as well as digital, mobile and social media marketing efforts.
LA HABRA, Calif. - American First Credit Union has taken financial literacy efforts to a new level-the workplace. The credit union has teamed up with the companies it serves to ensure their employees are financially savvy through the Let's Talk Money program, which features a team of credit union staffers...
NORTHVILLE TOWNSHIP, Mich. - With financial literacy a key initiative, the Michigan Credit Union League Family Involvement Council has released a new guide on launching in-school branches. The free downloadable Credit Union School Branch Handbook is a 56-page manual designed to offer insight into many of the regulatory, marketing, and...
PLANO, Texas - A series of fiestas celebrating Mexican Independence Day at four Community Credit Union branches has helped kick off the credit union's Hispanic marketing initiative. "We realize that Hispanics in Texas have consistently been underserved in the financial market. Our goal is to educate this large segment of...
SAN DIEGO - A few well-placed Gnus have helped North Island Credit Union meet a few more neighbors and vice-versa. Targeting new residents and new homeowners having relocated within a three-mile radius of each branch office, North Island CU sent `Gnu' to the neighborhood?" direct mail pieces with special offers...
MAPLE GROVE, Minn.- TopLine Federal Credit Union has promoted Ronda Bandy to marketing manager. Bandy has more than 13 years of marketing experience and a degree in applied design from the University of Minnesota. In her new position, Bandy is responsible for day-to-day marketing operations including identifying and implementing marketing,...
BURLINGTON, Vt. - Vermont State Employees Credit Union is part of a unique alliance here dedicated to raising public awareness of Vermont cooperatives. Launched by local Cabot Creamery, the Vermont Alliance of Cooperatives was initially formed to just promote October as Co-op Month, but the group hopes its joint awareness...
CHATTANOOGA, Tenn. - Chattanooga Area Schools Federal Credit Union is making the most of its first million dollar dividend by turning it into a fun marketing campaign. "We've been issuing bonuses an average of two out of three years since the mid-`90s but this represents 1% of all our assets...
ST. PAUL, Minn. - A creative solution to a flu vaccine shortage has garnered Affinity Plus Federal Credit Union some great national coverage. When a nationwide vaccine shortage preempted the Fergus Falls branch's health clinic, staffers provided cans of chicken noodle soup and tissues to attendees. The news hit the...
LA HABRA, Calif. -South Western Federal Credit Union Looney Tunes Saving Club members have spent their summer in a "piggy" feeding frenzy. During a recent two month "Feed Your Piggy" summer deposit promotion, some 900 kids club members brought in over $51,000. "We were thrilled by the overwhelming response from...
WORCESTER, Mass. -Digital Federal Credit Union's aggressive brand awareness campaign has scored a new high as the City of Worcester has granted the over $2.4 billion credit union naming rights to Worcester's Centrum Centre Arena and Convention Center Complex. As part of a $5.2 million, 10-year partnership, the facility will...
From Elan Credit Card
A credit union’s ability to deliver the right products and services that best meet members’ daily needs is the most important factor in creating a superior member experience.
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Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
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Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Open Lending
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Learn where consumers are applying for credit cards, what type of spenders they are, what features are most persuasive, and what smaller financial institutions should focus on to continue expanding their market share.
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When Vantage West CU decided to prioritize a seamless digital experience and data-driven lending decisions, they knew the right partner was critical. Download this case study and discover how they diversified their loan portfolio, acquired 1400 new members in 6 months, and built in flexibility to withstand the economic cycles.
Download ResourceFrom Elan Credit Card
Customer payment expectations are shifting. Explore the top five merchant payments trends we’re watching in 2023 and learn how a partnership may help meet the needs of your members.
Download ResourceFrom Elan Credit Card
Nearly 33% of cardholders increased their credit card spending over the last six months, showing how critical credit cards are in today's economic environment.
Download ResourceFrom Elan Credit Card
Young adults are the future of your credit union. From college to home-buying, learn why credit cards are key to winning the loyalty of Gen Z and millennials.
Download ResourceFrom Elan Credit Card
With the current economic environment and rise in interest rates, credit unions may find the credit card market increasingly complex to operate internally. Learn why shifting from insourcing to outsourcing your credit card program can benefit your credit union.
Download ResourceFrom Elan Credit Card
A credit union’s ability to deliver the right products and services that best meet members’ daily needs is the most important factor in creating a superior member experience.
Download ResourceFrom TransUnion
What if you could get your offer to consumers before the competition?
Download ResourceFrom Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceFrom Alogent
Managing deposits effectively is more crucial than ever to keep pace with member expectation. Discover how a transaction level approach to deposit automation delivers unmatched speed, a lower risk for fraud, and reduced operating costs.
Download ResourceFrom Alogent
Explore how cloud-based solutions revolutionize deposit management and transaction processing for credit unions. Download the white paper now!
Download ResourceFrom Alogent
Enhance your credit union’s security with a comprehensive approach to check fraud mitigation. Discover how built-in capabilities safeguard both your organization and your members.
Download ResourceFrom Alogent
Access this white paper to discover how modern technology is revolutionizing payment experiences while lowering operational costs.
Download ResourceFrom Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download ResourceFrom Open Lending
Millennials and Gen Z consumers represent a significant opportunity for credit union lenders. This report uncovers key trends and insights about their credit outlook and how to capture their long-term value.
Download ResourceFrom Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceFrom LendKey
Discover what network lending is and how it empowers credit unions to efficiently manage liquidity, leverage technology for seamless loan transactions, and thrive in an evolving economic environment.
Download ResourceFrom Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download ResourceFrom Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceFrom Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Open Lending
This white paper offers credit unions a strategic advantage with insights for planning and exploring new opportunities in the evolving automotive financing landscape. Leverage this information to contribute to the long-term success and sustainability of your credit union in 2024.
Download ResourceFrom Elan Credit Card
Learn where consumers are applying for credit cards, what type of spenders they are, what features are most persuasive, and what smaller financial institutions should focus on to continue expanding their market share.
Download ResourceFrom Upstart
When Vantage West CU decided to prioritize a seamless digital experience and data-driven lending decisions, they knew the right partner was critical. Download this case study and discover how they diversified their loan portfolio, acquired 1400 new members in 6 months, and built in flexibility to withstand the economic cycles.
Download ResourceFrom Elan Credit Card
Customer payment expectations are shifting. Explore the top five merchant payments trends we’re watching in 2023 and learn how a partnership may help meet the needs of your members.
Download ResourceFrom Elan Credit Card
Nearly 33% of cardholders increased their credit card spending over the last six months, showing how critical credit cards are in today's economic environment.
Download ResourceFrom Elan Credit Card
Young adults are the future of your credit union. From college to home-buying, learn why credit cards are key to winning the loyalty of Gen Z and millennials.
Download ResourceFrom Elan Credit Card
With the current economic environment and rise in interest rates, credit unions may find the credit card market increasingly complex to operate internally. Learn why shifting from insourcing to outsourcing your credit card program can benefit your credit union.
Download ResourceFrom Elan Credit Card
A credit union’s ability to deliver the right products and services that best meet members’ daily needs is the most important factor in creating a superior member experience.
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