News and information involving credit union marketing executives as well as digital, mobile and social media marketing efforts.
COLUMBUS, Ohio - CME Federal Credit Union has donated $10,000 to fund an exhibit at the Central Ohio Fire Museum & Learning Center. The donation will fund a display that teaches children about how fires can start in the kitchen area of the home and will hopefully provide fire prevention...
DALLAS - Texans Credit Union has become a signature partner of the Frisco Soccer & Entertainment Center. In addition, the credit union will be the title sponsor of the Texans Credit Union Walk of Fame, which will be located in the heart of the facility and will recognize individuals who...
TEMPE, Ariz. - Who needs Suze Orman or financial "tips" from friends when TruWest Credit Union offers Ask Lenore@TruWest? For the past year TruWest Vice President of Marketing Lenore Froelich has been offering financial advice on local television show Your Life A to Z. The popular hour-long show airs every...
MADISON, Wis - Malahat Group International (MGI), the advertising agency behind the national brand campaign for America's Credit Unions since 1998, is moving into Madison with former CUNA Director of National Marketing Annette Hartung. Hartung is the new U.S. Account Director for the 26-year-old agency, which has done work for...
RIVERSIDE, Calif. - Riverside County's Credit Union Senior Vice President of Marketing/Business Development Ricki McManuis is one of six women named as the YWCA of Riverside County's Women of Achievement. According to YWCA of Riverside County Board President Carol Greene, the women embody the mission of the YWCA-to empower women...
RALEIGH, N.C. - Who says youth club mascots are just for kids? State Employees' Credit Union is using its kids club mascot FAT CAT to not only have fun but help build relationships and brand awareness across the state. Recently SECU's FAT CAT mascot along with representatives from SECU's education...
San Jose, Calif. - Santa Clara County Federal Credit Union kicked off the summer by hosting its Looney Tunes summer party for its LOONEY TUNES savings club members. To make the event a memorable one for kids the third annual Looney Tunes Summer party featured a who's who of cartoon...
MONTEREY PARK, Calif. - Energy First Credit Union, in keeping with its "green" awareness philosophy, has recently adopted a two-mile stretch of the Long Beach (710) Freeway. This marks the second highway adopted by Energy First CU - in March the $399 million credit union adopted a two mile stretch...
CHULA VISTA, Calif. - While her start in credit unions may have been a fluke, North Island CU Executive Vice President of member relations Planning Geri Dillingham has always been drawn to marketing. "I took a marketing class my senior year of college and enjoyed the creativity and strategy of...
TEMPE, Ariz. -The American Association of Credit Union Leagues has presented the Arizona Credit Union League and LEMMON-AID Marketing Services a Pro & Blockbuster Award during the PR/Communications/GAPS Conference. The award honors excellence in public relations, marketing and advertising efforts, based on creativity and informational/educational value. The Arizona Credit Union...
From Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download ResourceFrom Alogent
Check fraud is skyrocketing--and it’s hitting credit unions hard. This infographic outlines actionable strategies to detect and stop fraud at the moment of deposit, across all channels.
Download ResourceFrom Melissa
Is fraud threatening your credit union? Discover actionable tips to safeguard systems, data, and trust. Learn fraud prevention strategies now.
Download ResourceFrom Melissa
As credit union membership increases across the nation fraud is happening more often with increasing costs. To strengthen your CU’s defenses discover five critical capabilities you should understand to ensure your fraud solution closes security gaps.
Download ResourceFrom Blend
With more digital challengers on the rise, credit unions face increased pressure to attract and retain loyal customers. To stay competitive, it’s vital to streamline account opening processes and enhance digital banking experiences. This guide explores three key strategies to drive deposit growth and customer retention.
Download ResourceFrom Velera
Fraud is evolving, and so should your strategy. This guide explores how a multi-layered fraud mitigation approach can help credit unions proactively prevent payments fraud, safeguard members, and strengthen trust--all while streamlining fraud detection.
Download ResourceFrom Alogent
This eBook offers some best practices for efficient exception tracking along with basic definitions.
Download ResourceFrom Alogent
Credit unions thrive on member relationships, but outdated systems and processes often get in the way. This white paper explores the benefits of a person-centric approach and how it can help your organization thrive.
Download ResourceFrom Alogent
Streamline receivables, reduce manual tasks, and improve cash flow with advanced lockbox solutions tailored for your credit union’s needs - inclusive of paper and electronic workflows.
Download ResourceFrom Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceFrom Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceFrom Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceFrom Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download ResourceFrom Alogent
Managing growing volumes of digital and physical information is becoming more of a challenge for credit unions. Discover a solution that simplifies workflows, ensures compliance, and enhances service delivery. Learn how to increase efficiency, secure data, and improve member experiences.
Download ResourceFrom Velera
Members make payment decisions based on more than just convenience--psychological factors play a crucial role. Learn how to align your credit union’s strategies with member mindsets to enhance engagement, encourage loyalty, and drive sustainable growth. Discover key insights from new research that can help you connect with members in more meaningful ways.
Download ResourceFrom Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download ResourceFrom Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceFrom Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download ResourceFrom Alogent
Check fraud is skyrocketing--and it’s hitting credit unions hard. This infographic outlines actionable strategies to detect and stop fraud at the moment of deposit, across all channels.
Download ResourceFrom Melissa
Is fraud threatening your credit union? Discover actionable tips to safeguard systems, data, and trust. Learn fraud prevention strategies now.
Download ResourceFrom Melissa
As credit union membership increases across the nation fraud is happening more often with increasing costs. To strengthen your CU’s defenses discover five critical capabilities you should understand to ensure your fraud solution closes security gaps.
Download ResourceFrom Blend
With more digital challengers on the rise, credit unions face increased pressure to attract and retain loyal customers. To stay competitive, it’s vital to streamline account opening processes and enhance digital banking experiences. This guide explores three key strategies to drive deposit growth and customer retention.
Download ResourceFrom Velera
Fraud is evolving, and so should your strategy. This guide explores how a multi-layered fraud mitigation approach can help credit unions proactively prevent payments fraud, safeguard members, and strengthen trust--all while streamlining fraud detection.
Download ResourceFrom Alogent
This eBook offers some best practices for efficient exception tracking along with basic definitions.
Download ResourceFrom Alogent
Credit unions thrive on member relationships, but outdated systems and processes often get in the way. This white paper explores the benefits of a person-centric approach and how it can help your organization thrive.
Download ResourceFrom Alogent
Streamline receivables, reduce manual tasks, and improve cash flow with advanced lockbox solutions tailored for your credit union’s needs - inclusive of paper and electronic workflows.
Download ResourceFrom Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceFrom Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceFrom Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceFrom Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download ResourceFrom Alogent
Managing growing volumes of digital and physical information is becoming more of a challenge for credit unions. Discover a solution that simplifies workflows, ensures compliance, and enhances service delivery. Learn how to increase efficiency, secure data, and improve member experiences.
Download ResourceFrom Velera
Members make payment decisions based on more than just convenience--psychological factors play a crucial role. Learn how to align your credit union’s strategies with member mindsets to enhance engagement, encourage loyalty, and drive sustainable growth. Discover key insights from new research that can help you connect with members in more meaningful ways.
Download ResourceFrom Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download ResourceFrom Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceFrom Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download Resource