Discover a potpourri of marketing facts and stats on pages 18-21.
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BATON ROUGE, La. - The Louisiana Credit Union League has recognized seven Louisiana credit unions with Excellence in Marketing Awards for outstanding credit union marketing and communications efforts. In the $0-$20 Million category, winners were as follows: * Geismar Complex Federal Credit Union, Best Newsletter * UNO Federal Credit Union,...
BARTLETT, Tenn. - Don't tell First South Credit Union Director of Marketing Anne Mathis that marketing is just fluff. "To me marketing encompasses so many things to reach into many areas and support the organization and goals of the organization beyond what many think - it is not just advertising,"...
MADISON, Wis.-This year the Credit Union Executives Society has walked away with three 2003 APEX Awards for Publication Excellence. CUES received Awards of Excellence in the categories of sales and marketing brochures, manuals and reports; catalogs, directories and buyers guides; and four-color magazines and journals. "I am very proud of...
Simply stated, members are no longer a given-just because you build a branch or offer the next great product does not mean they will come to your credit union and use your products. How do you find and keep members in a business environment that offers consumers so many choices?...
* When comparing non-mortgage credit balances (auto loans, credit cards and student loans) across high-income consumers (greater than $50,000 annually), ethnic segments accumulated more debt the past two years than did the non-ethnic group. * Although the African-American market had the highest outstanding balances, it was the Hispanic market with...
TOMS RIVER, N.J. - A simple Mon-Oc Federal Credit Union community awareness program turned into a once-in-a-lifetime opportunity for Marketing/Branch Administration Vice President Jane Wittman-Roll. The Stanley Cup, won this year by the New Jersey Devils made a surprise visit to a recent Minor League Baseball BlueClaws game, where the...
SCHENECTADY, N.Y. - To promote participation in direct deposit Sunmark Federal Credit Union was willing to pay members. In the "Win an extra payday with Sunmark and Direct Deposit" members were asked to sign up and share a short story about the most ridiculous item they ever spent a paycheck...
MAUMEE, Ohio- Erie Shores Credit Union is getting a new "brand" look thanks to The Lauerer Markin Group. The $103 million credit union has selected the marketing firm to promote its new identity and position. "Our industry has seen tremendous regulatory change in recent years," said Ralph Kubacki, ESCU CEO....
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This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download ResourceFrom Eagle Eye Networks
Considering an upgrade to your video surveillance system? These 9 questions will guide you in evaluating modern systems to better protect your members, staff, and assets.
Download ResourceFrom CPI
Discover how to build a strong, efficient card program that aligns with your credit union’s goals, meets members’ needs, and opens the door to new opportunities.
Download ResourceFrom Alkami
The 2025 Digital Sales & Service Maturity Model update reveals how FIs are evolving. Discover why credit unions that prioritize digital maturity will be best positioned to capitalize on revenue growth opportunities.
Download ResourceFrom Eagle Eye Networks
Discover how cloud-based video surveillance and AI are redefining operations, offering more than security by improving fraud detection, member experience, and operational resilience.
Download ResourceFrom Elan Credit Card
Virtual cards are the next phase of digital payments with 42% of consumers using one within the past 6 months. Learn more about the growing payment method in this new report.
Download ResourceFrom State National
What credit unions should know about protecting their portfolios.
Download ResourceFrom State National
If economic shifts are making your organization question its level of portfolio protection, this quick summary will help you compare blanket and self-insurance vs. Collateral Protection Insurance (CPI) to ensure you choose the right program for your credit union.
Download ResourceFrom Genetec
Choosing a physical security solution can be complicated. Check out our checklist of things to consider.
Download ResourceFrom Genetec
Is your credit union still relying on outdated physical security systems that limit scalability and create siloes in your operations? Download this white paper to explore a clear path to a more resilient and agile security framework that enhances safety, streamlines operations, and ensures compliance.
Download ResourceFrom Elan Credit Card
Did you know that nearly three-quarters of all banking interactions now happen through digital channels? A well-designed mobile banking app is no longer optional -- it’s essential.
Download ResourceFrom Alkami
What’s going on in digital banking? This sixth edition report explores KPIs and metrics to gauge your credit union’s progress, effectiveness, and efficiency in digital banking services.
Download ResourceFrom Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceFrom Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceFrom Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceFrom Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download ResourceFrom Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download ResourceFrom Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceFrom Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download Resource