MODESTO, Calif. - Like many others, Community Trust Credit Union in California's central valley is aggressively going after the Hispanic market. But the $50-million credit union has done more than hire a couple of bilingual tellers. Community Trust has completely overhauled its marketing strategy, changing its name and partnering with...
HUNTINGTON BEACH, Calif. -CU Members Mortgage has begun testing a pilot program that offers mortgages to undocumented workers in the Dallas/Ft. Worth area. The new product is called the ITIN loan, named after the IRS identification number that allows undocumented workers to pay taxes. CU Members is offering both a...
SACRAMENTO, Calif. - California's controversial elder abuse bill passed the state's legislature on August 15, the first day the body reconvened from summer recess. The bill now awaits Governor Schwarzenegger's signature. SB 1018 requires financial institution employees to act as mandated reporters, with the responsibility of recognizing suspected elder and...
HUNTINGTON BEACH, Calif. - During the refi boom, credit unions barely had to do any creative marketing to attract members' mortgage dollars. In fact, some CUs had all they could do to keep up with applications. But that's over now, and credit unions have to put their creative mortgage hats...
HUNTINGTON BEACH, Calif. - Want to find the weak links in an institution's fraud prevention safety net? Ask a convicted mortgage fraud felon. Kevin Barnes was once an insider in the industry, working as a loan officer, branch manager and loan broker for 20 years. He became involved in an...
HUNTINGTON BEACH, Calif. - Credit unions with an abundance of loans have two primary portfolio management strategies: securitization through secondary mortgage companies like Fannie Mae or Freddie Mac, or whole loan sales on the open market. Deciding which strategy is best - or whether a combination of both is more...
EVERETT, Wash. - With median home prices in the Seattle area above $300,000, you'd wonder why a credit union with $5.4 billion in assets would bother making mortgages to people who have lived in a trailer park. But last October, when no other financial institution was willing to do it,...
DECATUR, Ill. - For a $91 million institution, Staley Credit Union pulled out all the stops to celebrate its 75th Anniversary, hosting a weeklong celebration of special events. Throughout the week, members bid in a silent auction on a variety of high-dollar items donated by credit union vendors. Auction items...
MONTEREY PARK, Calif. - Goodbye, Energy First. Hello, E1 Financial. Effective August 1, the $407 million Energy First will undergo an identity change many peers can identify with: it will drop its name association with its original gas company sponsor in an effort to appeal to a wider audience. Energy...
SAN JOSE, Calif. - They say you can find anything for sale on eBay. Judging from the array of credit union artifacts found on the popular online auction site, it seems, at least for this industry, to be true. During the first two weeks of July, Credit Union Times monitored...
Trending Stories
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- 33 New CU Hires Include a CFO at Arlington Community FCU
- 4CFPB Pulls Back on Payday Loan Rule Enforcement, Stage Set to Revoke BPNL Rule
- 5Payment Disputes: Member Loyalty Builder or Breaker?
Resources
CPI
From CPI
We worked with an independent researcher to conduct an online survey of over 2000 credit and debit card users to find out how people pay everyday. Download the results!
Download Resource
Blend
From Blend
With more digital challengers on the rise, credit unions face increased pressure to attract and retain loyal customers. To stay competitive, it’s vital to streamline account opening processes and enhance digital banking experiences. This guide explores three key strategies to drive deposit growth and customer retention.
Download Resource
Velera
From Velera
Fraud is evolving, and so should your strategy. This guide explores how a multi-layered fraud mitigation approach can help credit unions proactively prevent payments fraud, safeguard members, and strengthen trust--all while streamlining fraud detection.
Download Resource
Alacriti
From Alacriti
The rise of instant payments and digital-first banking are driving credit unions to rethink their payment strategies. Learn how one credit union made key decisions around adopting instant payments, modernizing loan payments, and improving the member experience. Get insights into their approach, the challenges they overcame, and the results they achieved.
Download Resource
Alogent
From Alogent
This eBook offers some best practices for efficient exception tracking along with basic definitions.
Download Resource
Alogent
From Alogent
Credit unions thrive on member relationships, but outdated systems and processes often get in the way. This white paper explores the benefits of a person-centric approach and how it can help your organization thrive.
Download Resource
Alogent
From Alogent
Streamline receivables, reduce manual tasks, and improve cash flow with advanced lockbox solutions tailored for your credit union’s needs - inclusive of paper and electronic workflows.
Download Resource
Elan Credit Card
From Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download Resource
Elan Credit Card
From Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download Resource
Elan Credit Card
From Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download Resource
Elan Credit Card
From Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download Resource
Elan Credit Card
From Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download Resource
Elan Credit Card
From Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download Resource
Elan Credit Card
From Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download Resource
Alogent
From Alogent
Managing growing volumes of digital and physical information is becoming more of a challenge for credit unions. Discover a solution that simplifies workflows, ensures compliance, and enhances service delivery. Learn how to increase efficiency, secure data, and improve member experiences.
Download Resource
Velera
From Velera
Members make payment decisions based on more than just convenience--psychological factors play a crucial role. Learn how to align your credit union’s strategies with member mindsets to enhance engagement, encourage loyalty, and drive sustainable growth. Discover key insights from new research that can help you connect with members in more meaningful ways.
Download Resource
Alkami
From Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download Resource
Alkami
From Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download Resource
Open Lending
From Open Lending
Gain valuable insights into the latest trends shaping near- and non-prime auto lending, with expert analysis of market recovery, regional dynamics, and consumer behavior.
Download Resource
CPI
From CPI
Discover five critical factors you should consider when choosing to deploy an instant issuance solution -- all of which can affect cost, efficiency and member experience.
Download Resource
Alkami
From Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download Resource CPI
From CPI
We worked with an independent researcher to conduct an online survey of over 2000 credit and debit card users to find out how people pay everyday. Download the results!
Download Resource Blend
From Blend
With more digital challengers on the rise, credit unions face increased pressure to attract and retain loyal customers. To stay competitive, it’s vital to streamline account opening processes and enhance digital banking experiences. This guide explores three key strategies to drive deposit growth and customer retention.
Download Resource Velera
From Velera
Fraud is evolving, and so should your strategy. This guide explores how a multi-layered fraud mitigation approach can help credit unions proactively prevent payments fraud, safeguard members, and strengthen trust--all while streamlining fraud detection.
Download Resource Alacriti
From Alacriti
The rise of instant payments and digital-first banking are driving credit unions to rethink their payment strategies. Learn how one credit union made key decisions around adopting instant payments, modernizing loan payments, and improving the member experience. Get insights into their approach, the challenges they overcame, and the results they achieved.
Download Resource Alogent
From Alogent
This eBook offers some best practices for efficient exception tracking along with basic definitions.
Download Resource Alogent
From Alogent
Credit unions thrive on member relationships, but outdated systems and processes often get in the way. This white paper explores the benefits of a person-centric approach and how it can help your organization thrive.
Download Resource Alogent
From Alogent
Streamline receivables, reduce manual tasks, and improve cash flow with advanced lockbox solutions tailored for your credit union’s needs - inclusive of paper and electronic workflows.
Download Resource Elan Credit Card
From Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download Resource Elan Credit Card
From Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download Resource Elan Credit Card
From Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download Resource Elan Credit Card
From Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download Resource Elan Credit Card
From Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download Resource Elan Credit Card
From Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download Resource Elan Credit Card
From Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download Resource Alogent
From Alogent
Managing growing volumes of digital and physical information is becoming more of a challenge for credit unions. Discover a solution that simplifies workflows, ensures compliance, and enhances service delivery. Learn how to increase efficiency, secure data, and improve member experiences.
Download Resource Velera
From Velera
Members make payment decisions based on more than just convenience--psychological factors play a crucial role. Learn how to align your credit union’s strategies with member mindsets to enhance engagement, encourage loyalty, and drive sustainable growth. Discover key insights from new research that can help you connect with members in more meaningful ways.
Download Resource Alkami
From Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download Resource Alkami
From Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download Resource Open Lending
From Open Lending
Gain valuable insights into the latest trends shaping near- and non-prime auto lending, with expert analysis of market recovery, regional dynamics, and consumer behavior.
Download Resource CPI
From CPI
Discover five critical factors you should consider when choosing to deploy an instant issuance solution -- all of which can affect cost, efficiency and member experience.
Download Resource Alkami
From Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download Resource CPI
From CPI
We worked with an independent researcher to conduct an online survey of over 2000 credit and debit card users to find out how people pay everyday. Download the results!
Download Resource