Steve Hasbrooke and team members of Mission Fed support the American Red Cross’ annual Real Heroes event in San Diego, Calif., aboard the USS Midway. From left to right: Catalina Duarte, Sanya DeVore, Steve Hasbrooke, Jaycie Provence, Doug Wright (CEO), Courtney Pendleton, Nicole Soto and Dan Helt. (Credit/Mission Fed)

Name: Steve Hasbrooke             

Credit union: Mission Federal Credit Union ($6.6 billion, San Diego, Calif.)

Title: Chief Financial Officer       

Number of years at current credit union: 19 (as of April 2025)  

Educational background: Bachelor’s degree in business management
 
CU Times: What are your key responsibilities in your current role?

Steve Hasbrooke

Hasbrooke: As CFO at Mission Fed, I work closely with our accounting, treasury, financial planning and analysis, and collections teams. As the newest member of our senior management team, beyond the normal scope of business, my ultimate responsibilities are to engage deeply, listen intently and learn quickly.
 
CU Times: What drew you to the credit union industry?

Hasbrooke: I was introduced to Mission Fed by my brother-in-law. He informed me there was a job opening in the accounting department and thought I would be a good fit. It didn’t take long before I knew Mission Fed was where I wanted to grow my career.

We talk a lot about the ‘credit union difference’ in this industry. At Mission Fed we like to say we’re for people, not for profit. I think this above all else is why I ended up in the credit union world. Working for our members and what their needs are, versus whether or not a product a service is ‘profitable,’ aligns with my own values as well.

CU Times: What unique skills, experience and attributes do you bring to your role?

Hasbrooke: People say I am calm and composed under pressure. I suppose I approach my role similarly, being quick to listen, evaluate and arrive at rational decisions to improve Mission Fed and, ultimately, the lives of the members we serve.

Talking about myself isn’t something I prefer, but I believe my strong analytical skills got me to where I am today, as well as a drive to continually learn and improve. I truly care about my fellow team members and have confidence in my team and those around me. I have a deep appreciation for the confidence that has been placed in me, and want to pass that along to others.

CU Times: Which person (or people) do you credit the most for helping and supporting you along your career journey?

Hasbrooke: I have had several incredible mentors throughout my 19 years at Mission Fed. They have provided me with wonderful guidance and support, but it runs much deeper than that. My co-workers and colleagues are truly amazing, and they inspire me to grow both personally and professionally every day. Their dedication, talent and passion motivate me to strive for excellence and continuously contribute to our shared success.
 
CU Times: What are some of the biggest differences between working in your current executive level role and your previous, non-executive roles?

Hasbrooke: As CFO, my role is certainly more strategic in nature – looking at the macro picture and setting goals and objectives to support the continued success of the credit union.
 
CU Times: What’s a challenge you faced when you first joined your executive team, and how did you overcome it?

Hasbrooke: One of the challenges I faced when I first joined the executive team was adjusting to the increased visibility and representing our organization in higher-profile settings. Historically, I have preferred focusing on collaboration and behind-the-scenes problem-solving. To overcome this, I made a conscious effort to refine my communication skills, seek feedback, and embrace these opportunities to amplify our collective work and achievements. Over time, I’ve come to appreciate these moments as a way to connect with others and further Mission Fed’s mission.
 
CU Times: How would you describe your current leadership style?

Hasbrooke: My leadership style focuses on empowering my team to take ownership of their work while providing the guidance and support they need to succeed. I believe in setting clear expectations and holding high standards for quality and professionalism, but I trust my team to leverage their expertise to achieve our shared goals. I celebrate individual and team accomplishments and approach leadership with empathy, striving to understand and support my team both professionally and personally.
 
CU Times: What are some lessons you've learned over your career concerning how to communicate well with others? And, do you approach communication differently depending on the generation of the recipient (boomer, Gen X, millennial and Gen Z)?

Hasbrooke: I mentioned earlier that one of my responsibilities is to listen intently. I believe effective and strong communication starts here. Listening not only helps me understand the needs and perspectives of others, but also builds trust and fosters mutual respect. Over the years, I’ve learned the importance of tailoring my communication style to fit the audience. For instance, some prefer direct, concise communication, while others value more detailed context or collaborative discussions.
 
CU Times: What’s next for you on your executive career journey? Do you have any specific career goals you’re working toward?

Hasbrooke: At this stage in my career, I’m focused on continuing to grow professionally while contributing meaningfully to Mission Fed’s success. My goal is to remain a strong and effective leader, supporting my team and the credit union as we navigate future opportunities and challenges. While I don’t have a specific title in mind for the future, I’m committed to staying engaged, evolving and making a lasting, positive impact.
 
CU Times: What big-picture impact do you hope to make within your credit union, as well as for your members and community? 

Hasbrooke: With our solid financial foundation, my focus is on leveraging that strength to continually enhance the value we provide to our members. This includes offering exceptional products and services, maintaining competitive rates, and finding innovative ways to meet the evolving needs of our members and community. I want to ensure we remain a trusted partner that supports financial empowerment and enriches the lives of those we serve. Additionally, I’d like to make a lasting impact by continuing to foster a culture that positions Mission Fed as an employer of choice – where team members feel valued, supported and empowered to excel.
 
CU Times: What career advice would you give your younger self?

Hasbrooke: I would tell my younger self not to be afraid of failure. Every misstep or challenge is an opportunity to learn, grow and become better. Success isn’t about avoiding mistakes; it’s about how you respond to them – by reflecting, adapting and persevering. I’d also remind myself to take measured risks, embrace new opportunities, and trust that setbacks are a natural and valuable part of the journey to success.

Would you or someone you know like to share your journey to credit union leadership? Please reach out to Natasha Chilingerian at [email protected]. To qualify, the individual must be a part of a credit union's leadership team or C-suite, and have a compelling story to share about their rise to their current leadership role.

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Natasha Chilingerian

Natasha Chilingerian has been immersed in the credit union industry for over a decade. She first joined CU Times in 2011 as a freelance writer, and following a two-year hiatus from 2013-2015, during which time she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union), she re-joined the CU Times team full-time as managing editor. She was promoted to executive editor in 2019. In the earlier days of her career, Chilingerian focused on news and lifestyle journalism, serving as a writer and editor for numerous regional publications in Oregon, Louisiana, South Carolina and the San Francisco Bay Area. In addition, she holds experience in marketing copywriting for companies in the finance and technology space. At CU Times, she covers People and Community news, cybersecurity, fintech partnerships, marketing, workplace culture, leadership, DEI, branch strategies, digital banking and more. She currently works remotely and splits her time between Southern California and Portland, Ore.