There may be a counterintuitive way for credit unions to attract and retain young consumers - serving their needs for last wills and estate planning.
Recently, the Livonia, Mich.-based CU Solutions Group (CUSG) marked the first anniversary of its Trust & Will program offered through the CUSO’s nationwide affinity program, Love My Credit Union Rewards. In a news release, CUSG stated it has enrolled more than 220 credit unions in the Trust & Will program, which delivers affordable and accessible estate planning solutions to members.
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