Shared Accounts With CU Times: PSECU’s Adam Stewart’s View of Digital & Human Interactions
VP of Strategic Growth Marketing and Relationship Management at PSECU Adam Stewart shares solid digital strategy and investment ideas CUs should consider.
This episode is sponsored by:
Digital strategies, digital needs of members, digital investments, artificial intelligence (AI) and even more digital credit union issues are tackled in this week’s episode of “Shared Accounts With CU Times.”
We are joined by VP of Strategic Growth Marketing and Relationship Management at Pennsylvania State Employees Credit Union (PSECU), Adam Stewart who brings his very interesting brain to the show this week to talk about the very complex digital world his digital-first credit union is navigating.
This is a beefy episode that should be its own four-part series. We’re talking about it.
Stewart said the “speed of change” is truly incredible and that he sees the need and appetite from PSECU members for “both human and digital interactions.”
The digital experience needs to be curated and customized for members if credit unions are going to be successful in the digital banking future, according to Stewart.
Co-host Michael Ogden and Stewart share true stories about frustrating AI experiences they’ve each had recently – both with Verizon, weirdly. We even share tips for how to get unstuck from an AI bot program that doesn’t want to let you get to a real human for help.
Digital everything is not a nice-to-have in today’s world – it’s a necessity. Listen to Stewart’s really fascinating interview here.
Happy September!