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Digital strategies, digital needs of members, digital investments, artificial intelligence (AI) and even more digital credit union issues are tackled in this week's episode of "Shared Accounts With CU Times."
We are joined by VP of Strategic Growth Marketing and Relationship Management at Pennsylvania State Employees Credit Union (PSECU), Adam Stewart who brings his very interesting brain to the show this week to talk about the very complex digital world his digital-first credit union is navigating.
This is a beefy episode that should be its own four-part series. We're talking about it.
Stewart said the "speed of change" is truly incredible and that he sees the need and appetite from PSECU members for "both human and digital interactions."
The digital experience needs to be curated and customized for members if credit unions are going to be successful in the digital banking future, according to Stewart.
Co-host Michael Ogden and Stewart share true stories about frustrating AI experiences they've each had recently – both with Verizon, weirdly. We even share tips for how to get unstuck from an AI bot program that doesn't want to let you get to a real human for help.
Digital everything is not a nice-to-have in today's world – it's a necessity. Listen to Stewart's really fascinating interview here.
Happy September!
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Michael Ogden
Editor-in-Chief at CU Times. To connect, email at [email protected]. As Editor-in-Chief of CU Times since 2016, Michael Ogden has led the editorial team in all aspects of content strategy and execution, including the creation of the publication’s exclusive and proprietary research database of the credit union industry’s economic landscape. Under Michael’s leadership, CU Times has successfully shifted to an all-digital editorial product with new focuses on the payments, fraud, lending and regulatory beats. Most recently, he introduced a data-focused editorial product for subscribers that breaks down credit union issues into hard data, allowing for a deeper and more factual narrative for readers. In 2024, he launched the "Shared Accounts With CU Times" podcast, which offers a fresh, inside-the-newsroom perspective through interviews with leaders from the credit union industry and the regulatory world. He dives into pressing credit union issues, while revealing the personalities working behind-the-scenes to push the credit union world forward. His background includes years as a radio and TV anchor/reporter and a public relations and digital/social media manager, where he covered the food and music industries, as well as cooperatives and credit unions. Over the years, he has launched numerous exclusive video and podcast series, including a successful series of interactive backstage interviews with musicians at music festivals, showcasing his social media and live streaming production skills.
