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Every credit union does strategic planning. But do they strategically plan well? In his book "Grow: How Ideals Power Growth and Profit at the World's Greatest Companies," Jim Stengel says, "Remain stuck inside your current business model and your business' days are numbered."
One way credit unions get stuck strategically is by focusing on the granular rather than the big picture. They focus on the tactical and not the strategic. They focus on the 5,000-foot level rather than the 30,000-foot level.
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