It was just 12 years ago when we were introduced to Siri on Apple devices and only nine years ago when Amazon debuted its Alexa personal assistant. In just a decade (give or take), our lives have transformed to make room for these artificial intelligence innovations, and they've become part of our daily lives. Now, we're seeing even greater leaps and bounds into the future of AI with the release of technology like ChatGPT.

ChatGPT differs from Siri and Alexa in that it's not necessarily a personal assistant that can manage your calendar or adjust the temperature in your house even when you're miles away. What it does do, though, is allow businesses, primarily, to engage with their customers through an AI-driven platform that holds intelligent conversations, answers questions and creates solutions through natural language understanding. And the more conversations it has, the more it learns, ultimately allowing it to understand increasingly complex concepts, which could be a revolutionary advancement for credit unions.