Credit Union 1 Lands Big Naming Rights Deal in Chicagoland
The newly-named Credit Union 1 Amphitheatre will welcome acts like Janet Jackson and Shania Twain.
The Rantoul, Ill.-based Credit Union 1 secured a new venue for its brand, literally, as an agreement was announced Tuesday for the credit union to rename an iconic venue as the Credit Union 1 Amphitheatre, located on the far southern edge of the Chicago metro area in Tinley Park. The venue seats more than 28,000 people and has been a major concert stop for some of the biggest names in music for the past 30 years.
The President/CEO of the $1.6 billion credit union, Todd Gunderson, said, “Credit Union 1 is excited to unveil the Credit Union 1 Amphitheatre in Tinley Park. The venue is a fantastic community hub for all of Chicagoland and builds on our partnerships with University of Notre Dame Athletics and University of Illinois Chicago to support the spaces and activities that bring people together and joy to members’ lives. CU1 is excited to use this significant stage to shine a light on how credit unions are the stable, community-focused solution for everyone, especially in times of economic uncertainty. We believe in Better Banking for All and look forward to spotlighting how credit unions like Credit Union 1 truly put people first.”
This is the second Credit Union 1-branded venue in the Chicagoland area. In 2018, the credit union secured naming rights to the Credit Union 1 Arena at the University of Illinois Chicago.
The inaugural season at Credit Union 1 Amphitheatre kicks off on May 27 with a performance by Janet Jackson. Other acts this season include Shania Twain, Snoop Dogg, Pentatonix and Eric Church.
“We are amidst a historic time in live music as fans everywhere continue prioritizing concerts to connect and make lasting memories,” Live Nation SVP, Head of Venue Sales Andy Peikon said. “We’re thrilled the Credit Union 1 Amphitheatre will be at the forefront of unforgettable live music moments for fans across the greater Chicago area with every show.”
Financial details of the naming-rights deal were not disclosed.