Credit Unions Maintain Auto Lending Lead Over Banks

Experian shows credit union share fell slightly from the third quarter.

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Credit unions maintained their recently won dominance in automotive lending in the fourth quarter, but by a smaller margin than in the previous quarter.

Experian’s “State of the Automotive Finance Market” report for the fourth quarter released Thursday showed credit unions originated 26.9% of the total number of loans and leases in the fourth quarter, up from 21.4% a year earlier but down slightly from 28.4% in the third quarter.

Credit unions attained the largest percentage of the vehicle finance market for the first time in the third quarter of 2022.

Taking leasing out of the equation, Experian found credit unions produced nearly 29.1% of all vehicle loans, followed by banks (27.4%), captives (19.5%) and finance companies (12.7%).

Melinda Zabritski, Experian’s senior director of automotive financing and the report’s author, said the biggest driver of credit union growth was lower interest rates for both new and used cars.

“Even as rates overall have increased, credit unions have managed to be a full percentage point lower than other lenders,” Zabritski said. “In addition to lower rates, we continue to see fewer incentives from captive lenders, giving credit unions the opportunity to grow market share in the competitive rate environment.”

Experian data also showed credit unions had an average interest rate of 5.49% for new cars in the fourth quarter, up from 3.61% a year earlier. Rates rose faster at banks, from 4.34% at the end of 2021 to 7% at the end of 2022. Rates among captives rose from 3.14% at the end of 2021 to 5.45% at the end of 2022.

The average used car rate at credit unions rose from 5.08% in 2021′s fourth quarter to 7.03% in 2022′s fourth quarter. The average at banks rose from 6.47% in 2021′s fourth quarter to 9.34% in 2022′s fourth quarter.

While rates rose rapidly last year, average loan amounts grew at a slower pace than 2021.

The average new vehicle loan amount in the three months ending Dec. 31 was $41,445, up 4% from 2021’s fourth quarter. Amounts had risen 12.5% a year earlier.

The difference was even more notable for used vehicles. Their $27,768 average loan amount was only 1.38% higher than in 2021’s fourth quarter, compared with a 21% increase a year earlier.

Average loan terms for new cars fell from 69.64 months in 2021’s fourth quarter to 69.44 months in 2022’s fourth quarter. Used vehicle terms were 68.01 months, up from 67.35 months a year earlier.

Melinda Zabritski

“Seeing attributes like loan amount growth and average terms beginning to normalize is a positive sign the industry is moving in the right direction,” Zabritski said. “It’s important to pay attention to all attributes to have a holistic picture of the industry.”

Other overall market findings from the report included:

Experian also found credit unions’ unit shares in the fourth quarter by other measures were: