Annie Snead, Community Advocacy Partner for Ent CU, accepts the credit union's award for Innovation in ­Technology – Organization at CU Times' 2022 LUMINARIES Awards Gala in November in Washington, D.C.

Cumbersome, inconsistent and time-consuming – these are a few words that could have been used to describe the mobile feature rollout process at the $9.5 billion Ent Credit Union prior to its launch of a digital transformation initiative that led to the credit union's win in the Innovation in Technology – Organization category of CU Times' 2022 LUMINARIES awards program. Following the reveal of the first-ever LUMINARIES winners at a November 2022 event in Washington, D.C., CU Times talked with several of the Colorado Springs, Colo.-based Ent's digital leaders to learn what led to its award-winning digital transformation efforts, how they're going now and what's in store for 2023.

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Natasha Chilingerian

Natasha Chilingerian has been immersed in the credit union industry for over a decade. She first joined CU Times in 2011 as a freelance writer, and following a two-year hiatus from 2013-2015, during which time she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union), she re-joined the CU Times team full-time as managing editor. She was promoted to executive editor in 2019. In the earlier days of her career, Chilingerian focused on news and lifestyle journalism, serving as a writer and editor for numerous regional publications in Oregon, Louisiana, South Carolina and the San Francisco Bay Area. In addition, she holds experience in marketing copywriting for companies in the finance and technology space. At CU Times, she covers People and Community news, cybersecurity, fintech partnerships, marketing, workplace culture, leadership, DEI, branch strategies, digital banking and more. She currently works remotely and splits her time between Southern California and Portland, Ore.