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Glia, a significant player in the credit union fintech space, announced Thursday that the company had acquired Finn AI. The artificial intelligence company also has grown as a prominent third-party fintech, providing many credit unions with its AI-powered chatbot.

In an announcement from both organizations, the acquisition "aims to mainstream virtual assistants for financial services companies by making Finn AI's proven conversational AI solutions an integral part of Glia's industry-leading Digital Customer Service (DCS) platform."

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Financial details of the acquisition were not provided.

Glia Co-founder and CEO Dan Michaeli said, "This marks a new chapter for virtual assistants: verticalization with scale. Generic 'one-size-fits-all' bot providers have largely failed to meet the full potential of conversational AI, leading to the emergence of vendors focusing on specific industry verticals. Until now, none of the financial services bot vendors have been able to achieve widespread adoption on their own."

He continued, "Glia's large and rapidly growing customer base, combined with solid financial backing to accelerate the pace of innovation, immediately brings that scale. Finn AI is a strong fit for Glia based on its technology, market approach and company culture. We are thrilled to welcome the Finn AI team to Glia."

According to Thursday's announcement, the combined Glia and Finn AI solutions will be able to deliver a seamless experience between virtual and human assistance.

Finn AI Co-founder and CEO Jake Tyler said, "Our vertical approach and tight integration with Glia helps financial institutions reduce the costs, extensive training and development time typically required for general AI platforms. Now as part of Glia, we will have the scale to deliver automation solutions to the market as part of a seamless Digital Customer Service platform that delivers the best of both self-service and human assistance when and where it is most convenient for customers. With our existing integration and satisfied joint customers, we will hit the ground running. This is an exciting next step in our journey and we couldn't be happier to be a part of Glia."

Glia, according to a statement, will maintain and expand the Canadian office presence of Finn AI and will establish a "Conversational AI Center of Excellence." Finn AI's leadership team will take leadership positions within Glia.

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Michael Ogden

Editor-in-Chief at CU Times. To connect, email at [email protected]. As Editor-in-Chief of CU Times since 2016, Michael Ogden has led the editorial team in all aspects of content strategy and execution, including the creation of the publication’s exclusive and proprietary research database of the credit union industry’s economic landscape. Under Michael’s leadership, CU Times has successfully shifted to an all-digital editorial product with new focuses on the payments, fraud, lending and regulatory beats. Most recently, he introduced a data-focused editorial product for subscribers that breaks down credit union issues into hard data, allowing for a deeper and more factual narrative for readers. In 2024, he launched the "Shared Accounts With CU Times" podcast, which offers a fresh, inside-the-newsroom perspective through interviews with leaders from the credit union industry and the regulatory world. He dives into pressing credit union issues, while revealing the personalities working behind-the-scenes to push the credit union world forward. His background includes years as a radio and TV anchor/reporter and a public relations and digital/social media manager, where he covered the food and music industries, as well as cooperatives and credit unions. Over the years, he has launched numerous exclusive video and podcast series, including a successful series of interactive backstage interviews with musicians at music festivals, showcasing his social media and live streaming production skills.