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On Monday, the League of Southeastern Credit Unions (LSCU) announced Samantha Beeler as its new president.
Beeler, who is originally from Alabama, currently serves as vice president of advocacy for the Northwest Credit Union Association where she has been responsible for advocacy, compliance, legal and grassroots, and engagement.
"I am incredibly humbled to join the dynamic team at LSCU and begin leading an already exemplary association services area. The success of LSCU is no secret to credit unions and Leagues across the country, and I look forward to building upon the foundation that has been set before me," said Beeler. "I am excited to return home to Alabama and utilize my experience at another tri-state League to partner with Alabama, Florida, and Georgia credit unions to propel them to the next level."
Samantha Beeler According to a statement from LSCUC, Beeler will begin her new duties with LSCU on March 21.
"As we look to evolve Association Services to meet the current and future needs of our credit unions, I am confident that Samantha will bring the wealth of knowledge, innovation, and energy needed to drive positive change for credit unions and the organization," said LSCU and Affiliates CEO Patrick La Pine.
He added, "As Samantha grew up in Alabama and even lived in Georgia at one point, we are delighted to welcome her, along with her husband and three daughters, back to the Southeast!"
Prior to working for the NWCUA, Beeler led communications for a Government Contracts Practice group in Washington, D.C., according to a statement from LSCU.
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Michael Ogden
Editor-in-Chief at CU Times. To connect, email at [email protected]. As Editor-in-Chief of CU Times since 2016, Michael Ogden has led the editorial team in all aspects of content strategy and execution, including the creation of the publication’s exclusive and proprietary research database of the credit union industry’s economic landscape. Under Michael’s leadership, CU Times has successfully shifted to an all-digital editorial product with new focuses on the payments, fraud, lending and regulatory beats. Most recently, he introduced a data-focused editorial product for subscribers that breaks down credit union issues into hard data, allowing for a deeper and more factual narrative for readers. In 2024, he launched the "Shared Accounts With CU Times" podcast, which offers a fresh, inside-the-newsroom perspective through interviews with leaders from the credit union industry and the regulatory world. He dives into pressing credit union issues, while revealing the personalities working behind-the-scenes to push the credit union world forward. His background includes years as a radio and TV anchor/reporter and a public relations and digital/social media manager, where he covered the food and music industries, as well as cooperatives and credit unions. Over the years, he has launched numerous exclusive video and podcast series, including a successful series of interactive backstage interviews with musicians at music festivals, showcasing his social media and live streaming production skills.
