The $941 million Greater Texas Credit Union in Austin and its subsidiary, Aggieland Credit Union, which serves members in the state's Brazos Valley, unveiled the insurance agency Greater Texas | Aggieland Insurance Solutions on Tuesday.
Greater Texas partnered with the East Windsor, Conn.-based Insuritas to bring the insurance offerings to members. Insuritas works with financial institutions to implement an online platform where customers or members can shop for products from white-labeled insurance agencies, all from a website showcasing the financial institution's brand. It also enables financial institution clients to target customers or members with personalized insurance offers due to their ability to leverage Insuritas' proprietary data-mining techniques and integrations with a wide range of providers, the organizations said.
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