Rendering of the new Texas Trust CU Theater sign. (Image from: Texas Trust CU)
Tucked in between the metroplex of Dallas and Ft. Worth, Texas is a Texas-sized small suburb of Grand Prairie – population of about 180,000. Grand Prairie just got a new name attached to its big, live entertainment venue. The Grand Prairie Theatre will now be named the Texas Trust CU Theatre.
The multi-year naming rights agreement, announced this week, will give the Arlington, Texas-based credit union a lot of visibility, not only from the 6,500 guests attending shows and concerts, once the pandemic is over, but from the hundreds of thousands of people who drive on the nearby interstate each week.
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Michael Ogden
Editor-in-Chief at CU Times. To connect, email at [email protected]. As Editor-in-Chief of CU Times since 2016, Michael Ogden has led the editorial team in all aspects of content strategy and execution, including the creation of the publication’s exclusive and proprietary research database of the credit union industry’s economic landscape. Under Michael’s leadership, CU Times has successfully shifted to an all-digital editorial product with new focuses on the payments, fraud, lending and regulatory beats. Most recently, he introduced a data-focused editorial product for subscribers that breaks down credit union issues into hard data, allowing for a deeper and more factual narrative for readers. In 2024, he launched the "Shared Accounts With CU Times" podcast, which offers a fresh, inside-the-newsroom perspective through interviews with leaders from the credit union industry and the regulatory world. He dives into pressing credit union issues, while revealing the personalities working behind-the-scenes to push the credit union world forward. His background includes years as a radio and TV anchor/reporter and a public relations and digital/social media manager, where he covered the food and music industries, as well as cooperatives and credit unions. Over the years, he has launched numerous exclusive video and podcast series, including a successful series of interactive backstage interviews with musicians at music festivals, showcasing his social media and live streaming production skills.
