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My son was all signed up for spring soccer last year when, overnight, anything social became a health risk. Remembering his earlier experiences with the sport led me to connect the action and emotion of a youth soccer match with the dynamics of a credit union's collective member mindset. At first glance, it might seem like an outlandish comparison. But when you dive below the surface you can see just how much a soccer game played by three- to five-year-olds can be like trying to understand how your members think and feel, especially in light of last year's jarring events. Here's why:
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