Business owner wearing mask and gloves Keeping a business afloat in the age of COVID. Source: Shutterstock

Due to the coronavirus, credit unions and businesses have been forced to adapt and change the way they interact. Remaining nimble and proactive during these changing times will help your credit union solidify existing business relationships and attract new business members. By taking the following six steps, your credit union can better serve your business members now and long into the future.

1. Offer and Promote Products That Foster Social Distancing

Historically, 84% of small businesses rely on in-person visits to branches to take care of their banking. Lobby closures, reduced hours and social distancing protocols have had a huge impact on business members' ability to do their banking. Now more than ever, businesses need ways to manage their banking more efficiently, with a focus on avoiding in-person visits to branches. Credit unions need to evaluate their product package and expand products that offer remote access. The easiest place to start is with business online banking and basic cash management services such as ACH origination and remote deposit capture.

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