The $541 million Frankenmuth Credit Union announced last week that it signed 10-year naming rights deal for a 2,500-seat arena in Birch Run, Mich.
Financial terms of the deal were not disclosed.
"We have two branches, a school branch and thousands of loyal members in the Birch Run area," said Frankenmuth CU President/CEO Vickie Schmitzer. "So when we heard about the opportunity to procure the naming rights for the event center, we knew it would be a testament of our commitment to Birch Run and all the surrounding communities who patron the center."
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking credit union news and analysis, on-site and via our newsletters and custom alerts
- Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
