AUSTIN, TEXAS – At the Filene Research Institute's big. bright. minds. conference Friday, attendees heard the latest developments on Canada's b-word ban and tips on competing in the age of Amazon. Here are some key takeaways from the second day of the conference, held at the Hilton Austin in downtown Austin, Texas.
B-Word Ban Update
It was one of the most popular stories on cutimes.com in 2017: Earlier this year, financial regulators in Canada banned the use of the words "bank," "banking" and "banker" from credit union marketing materials. The law may sound silly to some, but it's in fact quite serious – breaking it can lead to a $5 million fine and five years in jail for the credit union's management, explained Marc-Andre Pigeon, director of financial sector policy for the Canadian Credit Union Association.
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Natasha Chilingerian
Natasha Chilingerian has been immersed in the credit union industry for over a decade. She first joined CU Times in 2011 as a freelance writer, and following a two-year hiatus from 2013-2015, during which time she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union), she re-joined the CU Times team full-time as managing editor. She was promoted to executive editor in 2019. In the earlier days of her career, Chilingerian focused on news and lifestyle journalism, serving as a writer and editor for numerous regional publications in Oregon, Louisiana, South Carolina and the San Francisco Bay Area. In addition, she holds experience in marketing copywriting for companies in the finance and technology space. At CU Times, she covers People and Community news, cybersecurity, fintech partnerships, marketing, workplace culture, leadership, DEI, branch strategies, digital banking and more. She currently works remotely and splits her time between Southern California and Portland, Ore.
