CU Solutions Group has launched a mobile product aimed at helping credit unions become more front-and-center for members making daily financial decisions.
The product, which the company calls LifeSteps Wallet and describes as a "wraparound container app," combines a credit union's existing mobile banking offerings with proprietary and third-party shopping, auto, home and financial wellness offerings. The idea is to help members make everyday financial decisions and boost the use of credit union credit and debit cards, CU Solutions Group CEO David Adams said.
"Most credit unions' mobile banking platforms provide account balances, money transfers, bill pay, remote deposit capture and that's about it," he told CU Times. "We want credit unions to be able to help their members with life's big decisions. Not just provide transaction capability."
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