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Want to Keep Your Millennials? Develop Them!

Bridge the gap between what millennials want and what your credit union offers, thus increasing the loyalty factor.

By Stuart Levine | Updated on December 27, 2016

“The millennials are coming,” a cry we’ve been hearing for years, has finally come true.  Recently, the number of millennials in the labor market surpassed the other generations to become the single largest segment in the workforce. For years the boomers, Xers and Ys have been preparing for this take over – analyzing, and in some cases criticizing, every aspect of the new generation. 

These 75.4 million individuals will represent more than 40% of the nation’s workforce by the year 2020, and are currently occupying many middle and senior leadership positions across industries. Often seen by boomers as impatient for promotion, dependent on praise, shocked by criticism and not prepared to make the effort required for career success, these 19- to 34-year-olds are more often than not the product of boomer parents. Raised with eighth place trophies and multiple graduation ceremonies before they reach first grade, it’s no surprise they expect a corner office and six figure salary right out of college.

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Stuart Levine

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