Credit unions are well-known as the consumer's best friend — but when it comes to saving money, where are members really stashing their cash?

As fees rise at big financial institutions, fueling misgivings about traditional banks, consumers continue to turn to credit unions. According to the CUNA, 3.7 million people joined one of these not-for-profit institutions in 2015, making a record high of total members.

But while credit unions are famous for kids' savings accounts and teen financial literacy programs, savings-minded adults may be looking elsewhere – namely, online.

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