Some may assume small towns can provide only small opportunities for small credit unions.
But executives and employees at the $82.7 million North Star Community Credit Union, based in the rural town of Cherokee, Iowa, which has just more than 5,000 residents, have a different perspective.
It's an optimistic perspective, backed by vision and hard work, which helped them launch a lending strategy in 2015 that exceeded expectations and represented the first step in the cooperative's ambitious, long-term growth goals of opening new branches and increasing membership in the remote, rustic corner of Northwest Iowa.
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