Working with ABC Creative Group, Visions Federal Credit Union found a unique way to introduce shoppers to the credit union difference.

To celebrate the recent opening of a new Giant Food Store branch in Bethlehem, Pa., Tyrone Muse, president/CEO of the $3.4 billion credit union, suited up in Giant gear and posed as a bagger before surprising shoppers by purchasing their groceries, compliments of Visions FCU.

Check out the shopper reactions hidden cameras captured:

Recommended For You

NOT FOR REPRINT

© 2025 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.