Videos are becoming a critical part of the online identities for many companies. For financial institutions, the questions of the day are could or should they make use of online videos?
The should will be addressed at the end of this article, but certainly, online videos could serve as the business equivalent of a selfie. They are a way of connecting with customers and illustrating what an FI is: A group of humans with their own thoughts, passions and flaws.
When it comes to engaging audiences, retailers already know nothing beats a video. When its strong visuals are combined with audio, a video quickly grabs a person's attention. It can also be extremely humanizing.
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking credit union news and analysis, on-site and via our newsletters and custom alerts
- Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
