The Magic of Member Rewards: Get the Facts

There are lots of reasons to offer member rewards learn why, and how to make your program stand out.

By CO-OP Financial Services | September 17, 2015 at 08:00 PM

According to the 2015 COLLOQUY Customer Loyalty Census, U.S. consumers hold more than 3.3 billion customer loyalty memberships today – up 26% since 2013 – and 578 million of these memberships are credit card-based.

There are reasons rewards programs are so attractive to today's consumer – and reasons your credit union should get on board.

(Click on the infographic to download a hi-res PDF.)

NOT FOR REPRINT

© 2025 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

1 NCUA Bans 6 Former Employees Who Collectively Stole More Than $1 Million From 5 Credit Unions

2 Tariffs Will Boost Auto Sales Before Dropping Them: Cox Automotive

3 3 New CU Hires Include a CFO at Arlington Community FCU

4 CFPB Pulls Back on Payday Loan Rule Enforcement, Stage Set to Revoke BPNL Rule

5 Payment Disputes: Member Loyalty Builder or Breaker?

Insurance
BenefitsPRO Broker Expo 2025 (BPRO)
May 06, 2025 - Boston

The premier educational and networking event for employee benefits brokers and agents.
More Information
Consulting
Consulting Top Consultants 2025
June 26, 2025 - New York

Consulting Magazine identifies consultants that have the biggest impact on their clients, firms and the profession.
More Information
Real Estate
GlobeSt. ELITE Women of Influence (WOI) 2025
July 21, 2025 - Denver

GlobeSt. Women of Influence Conference celebrates the women who drive the commercial real estate industry forward.
More Information

Why Is Credit Union Member Spending Softening?

By Jim DuPlessis | March 20, 2025

Payments CUSO says the industry needs to keep an eye on delinquency rates, too.

Why Is Credit Union Member Spending Softening?

Credit Union Members Crank Up January Spending

By Jim DuPlessis | February 20, 2025

Velera finds lower delinquencies and higher amounts spent on credit and debit cards handled by the payments CUSO.

Credit Union Members Crank Up January Spending

Credit Union Members End 2024 Strong on Spending

By Jim DuPlessis | January 17, 2025

Payments CUSO Velera also finds stability in credit card delinquencies, but the rate remains near a record high.

Credit Union Members End 2024 Strong on Spending

The Complete Guide to Powering Deposit Growth: 3 Strategies To Transform Your Digital Banking Experience link

Guide

Sponsored by Blend

The Complete Guide to Powering Deposit Growth: 3 Strategies To Transform Your Digital Banking Experience

With more digital challengers on the rise, credit unions face increased pressure to attract and retain loyal customers. To stay competitive, it’s vital to streamline account opening processes and enhance digital banking experiences. This guide explores three key strategies to drive deposit growth and customer retention.

Browse More Resources ›

The Layered Approach to Payments Fraud: Protecting the Credit Union While Galvanizing Member Trust link

Guide

Sponsored by Velera

The Layered Approach to Payments Fraud: Protecting the Credit Union While Galvanizing Member Trust

Fraud is evolving, and so should your strategy. This guide explores how a multi-layered fraud mitigation approach can help credit unions proactively prevent payments fraud, safeguard members, and strengthen trust--all while streamlining fraud detection.

Browse More Resources ›

How a Leading Credit Union Is Navigating Payments Modernization link

Case Study

Sponsored by Alacriti

How a Leading Credit Union Is Navigating Payments Modernization

The rise of instant payments and digital-first banking are driving credit unions to rethink their payment strategies. Learn how one credit union made key decisions around adopting instant payments, modernizing loan payments, and improving the member experience. Get insights into their approach, the challenges they overcame, and the results they achieved.

Browse More Resources ›