On Oct. 15, 2015, credit unions will have an opportunity to help local kids in need simply by asking members to swipe their credit union-issued debit or credit card. Shop for Miracles Day, held annually by Credit Unions for Kids, allows participating credit unions to donate 25 cents or another pre-determined amount to their local Children's Miracle Network Hospitals each time a member swipes his or her card on Oct. 15.

Interested credit unions can visit the campaign website to register and download marketing collateral. The one-day campaign also falls on International Credit Union Day. Donations will benefit the local hospitals' greatest needs, which often include equipment, research, treatments and charitable care, Children's Miracle Network Hospitals said in a media release.

“We're thrilled with the positive reception of this new program among our credit union partners and their members,” John Lauck, president/CEO for Children's Miracle Network Hospitals, said. “Shop for Miracles makes it possible for credit members to support kids in their community by simply planning their shopping for Oct. 15. Thanks to many generous credit unions, our member hospitals receive the funding they need to continue providing life-saving care to millions of children each year.”

Children's Miracle Network Hospitals said in 2014, 108 credit unions participated in Shop for Miracles and raised $450,000, including $50,000 in matching funds from CO-OP Financial Services' Miracle Match program.

Credit Unions for Kids is the brand name under which credit unions fundraise for Children's Miracle Network Hospitals, which raises funds and awareness for 170 member hospitals that provide 32 million treatments each year to kids across the U.S. and Canada.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Breaking credit union news and analysis, on-site and via our newsletters and custom alerts
  • Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Natasha Chilingerian

Natasha Chilingerian has been immersed in the credit union industry for over a decade. She first joined CU Times in 2011 as a freelance writer, and following a two-year hiatus from 2013-2015, during which time she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union), she re-joined the CU Times team full-time as managing editor. She was promoted to executive editor in 2019. In the earlier days of her career, Chilingerian focused on news and lifestyle journalism, serving as a writer and editor for numerous regional publications in Oregon, Louisiana, South Carolina and the San Francisco Bay Area. In addition, she holds experience in marketing copywriting for companies in the finance and technology space. At CU Times, she covers People and Community news, cybersecurity, fintech partnerships, marketing, workplace culture, leadership, DEI, branch strategies, digital banking and more. She currently works remotely and splits her time between Southern California and Portland, Ore.