Ten credit unions have signed up to participate in a service that allows them to ensure their members only have to enter the dealership once to buy a new or used car, according to CU Direct.

The Ontario, Calif.-based lending CUSO characterized its AutoPREMIER service as a concierge program that will help credit unions close more auto loans and help them stand out in the competitive auto lending market.

Members of participating credit unions that choose to partake in the program will meet with an AutoPREMIER team, who will help them choose the right car and locate it though CU Direct's network of affiliated dealers, according to CU Direct Communications Lead Bill Meyer. In addition, Meyer explained that the auto dealership sets the price so the member can experience a no-haggle, no-hassle buying experience.

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"This service helps credit unions make the auto buying experience painless for their members and helps them keep their auto loans in house," Meyer said, adding that the CUSO has begun to make the program available in selected markets but plans to offer it nationwide.

The ten credit unions that have signed up so far are:

  • The 215,587-member, $3.9 billion DFCU Financial, headquartered in Dearborn, Mich.
  • The 276,000-member, $3.7 billion Kinecta Federal Credit Union, headquartered in Manhattan Beach, Calif.
  • The 318,183-member, $2.8 billion SEFCU, headquartered in Albany, N.Y.
  • The 142,880-member, $2.07 billion Summit Credit Union, headquartered in Madison, Wis.
  • The 107,507-member, $1.3 billion American Eagle Financial Credit Union, headquartered in East Hartford, Conn.
  • The 154,789-member, $1.1 billion Virginia Credit Union, headquartered in Richmond, Va.
  • The 121,799-member, $942 million Utah Community Credit Union, headquartered in Provo, Utah.
  • The 86,412-member, $759.3 million SAC Federal Credit Union, headquartered Bellvue, Neb.
  • The 49,153-member, $553.8 million FAA Credit Union, headquartered in Oklahoma City, Okla.
  • The 41,512-member, $468.7 million Oklahoma Employees Credit Union, also headquartered in Oklahoma City, Okla.

 

 "OECU is always looking for additional ways to enhance our members' auto buying experience and AutoPREMIER is a perfect fit," OECU Vice President of Marketing Jennifer Lown said. "Our members love having access to this value added service."

 

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