Auto Lending on the Automated, Integrated Highway

“Roads? Where we’re going, we don’t need roads.”

—Dr. Emmett Brown (“Back to the Future”)

Companies like Google and Ford Motor are moving closer to producing fully autonomous vehicles, with the intent to make various driver-assist technologies standard features. The goal is for cars to one day drive themselves. Granted, it’s a big step to fully automate vehicles, but these vehicles are on the horizon. Today’s driver desires more connectivity, integration and freedom to multi-task and interact with the world, more so than with their automobile – hence, Dr. Emmett Brown’s famous words remain quite relevant today. While we still need roads, the means to incorporate the most cutting-edge user utility and convenience applications to keep drivers constantly engaged and aware has changed our need of the automobile forever.