How critical are mobile services to your overall growth strategy? The answer is both 'extremely important' and 'there's more to it than that.'

Branch foot traffic continues to decline, most members use mobile banking, and according to Celent's latest data, 50% of retail deposits will be mobile by next year. Even more telling is that more than 25% of all consumers say they would switch banks to obtain the mobile services they want, according to Accenture. There is a good chance you'll never meet your members in person, especially if they are tech-savvy millennials.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Breaking credit union news and analysis, on-site and via our newsletters and custom alerts
  • Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.