Mobile banking growth and increased use of the capability to turn debits on or off were two results that stood out in the Feb. 2 Monkey Insights "little-data" report from Malauzai Software.
The year-end recap highlighted key trends in mobile banking usage based on a comparison of data from January 2014 to January 2015 for more than 265 credit unions and banks.
"We have analytics that track all the usage behavior — not a survey, but actual usage behavior," Robb Gaynor, chief product officer of Malauzai, said.
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Roy Urrico
Roy W. Urrico specializes in articles about financial technology and services for Credit Union Times, as well as ghostwriting, copywriting, and case studies. Also: writer/editor of a semi-annual newsletter for Association for Financial Technology since 1997 and history projects funded by the U.S Interior Department, National Park Service and Warren County (N.Y.).
