Mobile has been an important strategic investment for credit unions for some time now, so it is no surprise that many credit unions have launched a host of sophisticated apps to drive member engagement. Today’s mobile banking apps now feature a wealth of capabilities including funds transfer, remote deposit capture, personal financial management, debit card on/off functionalities and bill pay.

For the past few years, mobile RDC was generally considered one of the largest drivers in moving members to the mobile channel, but the popularity of mobile bill pay has begun to eclipse it in importance. In fact, the number of U.S. online households using mobile bill pay doubled from 8 million in 2012 to 16 million in 2013, and this level of adoption is only expected to continue to grow. AlixPartners reports that by 2018, 24% of all bill payments will be made on mobile devices.

As a result, it is now more important than ever that credit unions offer a mobile bill pay functionality to attract and retain the next generation of members, especially to ward off similar offerings from their larger, national competitors.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.

Already have an account?


NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2024 ALM Global, LLC. All Rights Reserved.