In an increasingly mobile society, the future success of credit unions hinges on the ability to develop and deploy a robust mobile strategy that meets the needs of current members, while attracting future generations. Pressure from third-party developers like Google and ISIS, coupled with member demand for more-sophisticated mobile payment tools, has created a sense of urgency surrounding the development and deployment of mobile wallets.
As financial institutions race to find a solution, credit unions have a unique opportunity to take control and in a collaborative effort, launch a white-labeled mobile wallet that not only meets the needs of their members, but also ensures the long-term success of the credit union movement.
Collaboration vs. Third Parties
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