During the month of May, CUNA Mutual Group in Madison, Wis., has pledged to donate $5 to the National Credit Union Foundation for every credit union that signs up for paperless policies.

“As a strong 'green' advocate, CUNA Mutual Group launched this campaign to reduce waste, save money and take another step toward environmental sustainability,” said Jennifer Norr, CUNA Mutual Group's director of customer operations. “Plus it's a great way to support the NCUF and their programs that do so much to support credit unions.”

The insurer kicked off the month-long initiative with a May 1 email to all credit union customers.

The company's goal is to get 2,000 credit unions to go paperless; that would generate $10,000 for the NCUF.

“But we won't stop there,” Norr said. “If more than 2,000 of our customers go paperless within the month, we'll continue to add to the donation with the potential to give $30,000.”

A CUNA Mutual Group policy package averages 264 pages. With 6,000 credit union policies in force, the total number of printed pages can exceed 1.5 million, which provides enormous potential for savings, Norr added.

 CUNA Mutual Group began making policies available online in 2012 in its Credit Union Protection and Collateral Protection lines of business. Lending policies will be added later this year.

The 800 credit unions that have already gone paperless won't be left out either, as donations also will be made on their behalf to the NCUF.