The $39 million Seminole Schools Federal Credit Union in Sanford, Fla., has named Dan Kelley as its new president/CEO.

Kelley has more than 10 years of management experience in the financial industry, most recently as regional vice president for branch services at FAIRWINDS Credit Union, where he oversaw the sales, service and operations of 10 branch locations for the $1.8 billion Orlando institution.

“I am honored to serve as the president/CEO of an organization that has been rooted in Seminole County since 1936,” said Kelley.

Kelly has an MBA from Webster University and a bachelor's of science degree from the University of Phoenix, Seminole Schools said.

His new employer said Kelley has been active in the community, serving as current president of the Rotary Club of Apopka and on the Foundation Advisory Board for Cornerstone Hospice and as a committee member of the City of Apopka Youth Leadership Program.

He succeeds Brenda J. Miller.