The $1.8 billion Grow Financial Federal Credit Union of Tampa Fla. keeps growing with the recent grand opening of its 19th branch in downtown Tampa.
The new branch features an alternative to traditional bank lobby design with contemporary color schemes and innovative interactive augmented reality technology that projects a virtual money machine on a six-screen HD video wall on the branch's exterior wall.
Augmented reality is similar to an electronic billboard with touch screens and motion reactive video, or sophisticated gesture-based technology, which enables pedestrians to interact with what they are looking at such as graphics, images or video that appears on the HD wall.
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