AFFCU Promotion Nets New Checking Accounts

AFFCU gains 86 checking accounts and 36 members following promotion.

By Zachary Galasi | July 23, 2012 at 07:27 AM

The $155 million Advance Financial Federal Credit Union of Schererville, Ind., said it gained 86 new checking accounts and increased its member base by 36 people following its three-month marketing campaign.

AFFCU said the promotion for new checking accounts ran from April through June. Both new and existing members were entered in a raffle to win a 42-inch LG HDTV and were given a $15 gift card to Best Buy for opening a checking account.

The average account balance for the 86 checking accounts was more than $700, AFFCU said in a statement.

The credit union said it now serves 20,000 members.

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