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Serving the Poor Is Challenged by Market Changes

When it comes to lower income and underserved consumers, the chief challenge facing some mainstream credit unions and banks may not be how to serve them competitively but whether to serve them at all.

By David Morrison | Updated on May 29, 2012

When it comes to lower income and underserved consumers, the chief challenge facing some mainstream credit unions and banks may not be how to serve them competitively but whether to serve them at all.

Some analysts argue that consumer banking is increasingly moving toward using technology and communication platforms that may become steadily less available to lower income consumers. 

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