Member Loyalty Group was recently honored with the 2012 CUSO Collaboration & Innovation award from the National Association of Credit Union Service Organizations.
Formed by credit unions in 2008 to develop a common member loyalty benchmark for the credit union industry, Member Loyalty Group said it has an exclusive relationship with Satmetrix, the Net Promoter company, to provide credit unions with tools for managing a Net Promoter program to collect and act on member feedback that increases loyalty, growth and retention.
"This award recognizes their achievements and underscores the importance of collaborating to propel the industry forward," Michelle Bloedorn, CEO of Member Loyalty Group in Chicago. "Without forming a CUSO, our credit unions would not have had access to the type of world-class Net Promoter tools that are now readily available to them."
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking credit union news and analysis, on-site and via our newsletters and custom alerts
- Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
