As credit unions continue to seek out more ways to generate income, the Pennsylvania Credit Union Association is hoping a new partnership will offer another solution.

The league and CRIF Lending Solutions have formed a partnership to bring merchant lending to the state's credit unions.

The new offering aims to help generate revenue from local merchants by offering immediate financing on everything from ATVs to swimming pools to jewelry via a Web-based portal, according to the PCUA. The outsourced point of sale financing solution handles every aspect of merchant lending from merchant sourcing and sign up to contract funding and disbursement.

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