Credit unions kicked off 2012 determined to get consumers to take a second, serious look at a new banking alternative.

In Hauppauge, N.Y., singing and dancing pirates have been encouraging locals to tell their bank to "walk the plank and catch the wave to better banking" at Island Federal Credit Union.

According to Mary Wyman, director of sales/marketing at the over $792 million credit union, it's a move designed to help Island stand out.

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