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"No" is the New "Yes": Four Practices to Reprioritize Your Life

But as Gandhi put it, "A 'no' uttered from the deepest conviction is better than a 'yes' merely uttered to please, or worse, to avoid trouble."

I was sitting with the CEO and senior team of a well-respected organization. One at a time, they told me they spend their long days either in back-to-back meetings, responding to email, or putting out fires. They also readily acknowledged this way of working wasn’t serving them well — personally or professionally.

It’s a conundrum they couldn’t seem to solve. It’s also a theme on which I hear variations every day. Think of it as a madness loop — a vicious cycle. We react to what’s in front of us, whether it truly matters or not. More than ever, we’re prisoners of the urgent.

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Peter Westerman

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