Callahan & Associates announced Monday that it is teaming up with Timothy Kolk, principal of TRK Advisors and a 15-year veteran of the credit card industry, to present its 2012 Credit Card Management School.
This will be the second year for the Credit Card Management School, which offers four online modules as well as the ability for attendees to access recordings of each course throughout the year for future reference and assistance.
“Credit unions want to make more loans, and credit card programs are a good source of loan income,” Kolk said. “While they are often a small portion of the balance sheet, credit cards can contribute meaningfully to growth goals, especially given that they often provide the highest ROA on the balance sheet.”
The Credit Card Management School will help credit unions optimize their card portfolios and to better understand the latest trends in program design and management, Callahan said in a statement. Each of the school's four units is designed to benefit credit unions that currently offer or are looking at offering, a credit card program. Session include a market review, underwriting and risk management, product design and card marketing.
To enroll in Callahan's 2012 Credit Card Management School, interested credit union staff or volunteers may register online or call call 1-800-446-7453. The program begins in April.
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