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Debit Card Steering Charge Likely a False Alarm

A California credit union's concerns that Los Angeles retailers may be steering their members away from using their credit union-issued debit cards appeared unfounded last week.

By David Morrison | Updated on December 04, 2011

A California credit union’s concerns that Los Angeles retailers may be steering their members away from using their credit union-issued debit cards appeared unfounded last week.

Robert York, CEO of the 13,000 member, $108 million California Bear Credit Union,  Los Angeles, wrote an email on Nov. 18 to other California credit union CEOs reporting that some of the CU’s members and employees had reported difficulty using their CU- issued debit cards. He said some retailers appeared to want them to use cards issued by larger banks for their purchases.

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