Transformations in the mobile banking arena will be a hot topic among credit unions in 2012. According to Morgan Stanley, within five years, the number of mobile Internet users will surpass the number of desktop Internet users.
As these savvier mobile users become accustomed to accessing critical information through a mobile app rather than through their phone's Web browser, first-generation mobile banking may become stale and insufficient for attracting and retaining members. Therefore, it is critical that credit unions understand how to manage and evolve their mobile presence to meet the needs of this new landscape.
Here are six things you can do today to make sure you're prepared to support your members' mobile banking requirements in 2012 and beyond.
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking credit union news and analysis, on-site and via our newsletters and custom alerts
- Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.