Credit unions in Ohio and South Carolina are aiming to capitalize on anti-bank sentiment.
The Central Ohio Chapter of Credit Unions has leveraged the "Bank Transfer Day" buzz to draw attention to its "Bump Your Bank" campaign.
Area residents can pick up a "Bump Your Bank" magnet at a branch and register it on bumpyourbank.com. In addition to a chance to win prizes, the microsite provides 10 reasons to join a credit union, links to the latest news about the good credit unions do in their communities, and member testimonials.
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