SAN ANTONIO — Information and technology are important to the success of the credit union enterprise but a strong, empowered service culture cannot be created by unhappy, scared employees.
Tim Sanders, former chief solutions officer (and crisis manager) for Yahoo! and now an author working on a new startup, made that point during his keynote address Monday morning to the CUNA Operations & Service Council/CUNA Technology Council combined conference.
Sanders was hired by Mark Cuban at Broadcast.com and moved with him to Yahoo!, where he helped handle some of the company's worst crises – expulsion from China, was one example, and spent up to 300 days on the road and in the air a year.
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