Latino Community CU in Durham, N.C., was recently featured in the University of Virginia's Darden School of Business and Tayloe Murphy Center study, "Perdido en la Traduccion: The Opportunity in Financial Services for Latinos," as a base model of the positive effects of mainstream financial services on the unbanked.
Researchers conducted a case study of Latino Community CU for insight into how more financial institutions can earn the trust of unbanked households.
The little over $105 million credit union was selected because it is one of the fastest growing credit unions in terms of members and has demonstrated positive results with its practices targeted to unbanked and under banked households, particularly low-income Latinos.
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